2015 Lexus NX: Another Luxury Brand Jumps Into Booming Compact Crossover SUV Segment

Apr 30 2014, 10:40pm CDT | by

Lexus is jumping into the booming compact crossover segment with a new model called the NX.

This toned down version of the wild-looking LF-NX concept is significant in several ways. Not only does it give Toyota’s luxury brand an entry in one of the hottest-selling sectors of the auto market, but it introduces some interesting new technology.

The NX – which goes on sale as a 2015 model later this year – will be the first Lexus to offer a turbocharged engine.

Turbocharging allows for a smaller engine without compromising performance. Power output is a key selling point for luxury vehicles, so being able to offer an engine that is both potent and efficient enough to comply with stringent emissions regulations is crucial.

The turbocharged version of the Lexus’ new compact crossover is called the NX 200t, and it will get an all-new 2.0-liter four-cylinder engine.

Lexus has not released the performance data for the new engine, nor has it said how many miles per gallon it will get. But the company talked up the engine’s “fast throttle response,” “exhilarating performance” and “outstanding fuel efficiency” in a press release for the LF-NX Turbo, the concept vehicle on which the NX is based. The concept appeared at the Tokyo Motor Show in November (and you can see a photo of it here).

The base model of the Lexus NX 200 — no “t” in the name — will have a non-turbocharged four-cylinder engine with less power. A third version called the NX 300h will have a hybrid powertrain.

In keeping with its strategy to offer more exciting vehicles, Lexus will offer an F Sport version of the NX 200t. F Sport models feature a tighter suspension and sportier styling, among other tweaks.

The NX will compete with the Audi Q3, BMW X3 and Range Rover Evoque, all of which already have turbocharged four-cylinder engines. Another NX competitor, the Mercedes-Benz GLK-Class, does not, but is soon to be updated.

The new model will be positioned below Lexus’ only other crossover, the midsize RX.

Though the styling of the NX is toned down compared to the LF-NX concept, the aggressive “spindle” grille and sharply creased origami-like styling carries through.

Notable interior features include a new touchpad user interface and a wireless charging tray for cell phones and other compatible devices.

The 2015 Lexus NX, which made its debut at the auto show in Beijing this spring, continues a trend of luxury brands expanding into new segments. Already on the way from Lexus is the RC, which will be its first two-door coupe in 13 years.

Other examples include the Cadillac ELR, the first luxury coupe that’s also a plug-in hybrid, and the Jaguar F-Type, the British automaker’s first true sports car in four decades.

But SUVs, in particular, have been among the most active segments for expansion.
Mercedes has a new GLA-Class that slots just below its GLK-Class.

Lincoln is coming out with the MKC, its first compact crossover, and BMW recently announced plans for the X7, its first full-size SUV./>/>/>

Bentley and Maserati also have their very first SUVs in the works.

See the photos for a closer look at Lexus’ new compact crossover:

In Pictures: 2015 Lexus NX

 
 

Don't miss ...

 

<a href="/latest_stories/all/all/30" rel="author">Forbes</a>
Forbes is among the most trusted resources for the world's business and investment leaders, providing them the uncompromising commentary, concise analysis, relevant tools and real-time reporting they need to succeed at work, profit from investing and have fun with the rewards of winning.

 

blog comments powered by Disqus

Latest stories

IPad Air Giveaway 2014 is Online
IPad Air Giveaway 2014 is Online
Our sister site I4U News is giving away a brand new iPad Air or if you can wait an iPad Air 2. This is an $499 value.
 
 
Your Parent Or Kid Moved In: Are You Covered?
A record 57 million Americans now live in multigenerational family households — double the number in 1980, according to a new Pew Research Center study. And I bet many of them have the wrong homeowner’s or renters...
 
 
Pandora Looks to Challenge Terrestrial Radio's Dominance in Cars
Pandora Media is one of the largest Internet radio providers in the U.S. with more than 75 million active users. While the company’s active user count has increased at a robust pace historically, it is likely to slow...
 
 
Are General Manager Salaries About To Skyrocket? Will There Be A Front Office Salary Cap?
Are General Manager Salaries About To Skyrocket? Will There Be A Front Office Salary Cap?
It’s January 2026. New York Yankees owner Hal Steinbrenner gets out of his driverless car and triumphantly marches before the gathered press to introduce his prized new free agent. It’s a record-breaking contract—over...
 
 
 

Latest from the Network

Orson Welles last film to be released
Orson Welles' final movie will finally be released next year. The acclaimed filmmaker had worked on 'The Other Side of the Wind' - which chronicles a temperamental film director battling with the Hollywood establishment...
Read more on Movie Balla
 
Game of Thrones stars get pay rise
'Games of Thrones' cast members will be paid $300,000 an episode. Five of the shows biggest stars - Peter Dinklage, Kit Harington, Lena Headey, Emilia Clarke and Nikolaj Coster-Waldau - have landed bumper payrises after...
Read more on Celebrity Balla
 
Mike Tyson: I was abused
Mike Tyson claims he was sexually abused as a child. The 48-year-old retired boxer was ''snatched'' off the street when he was seven by an ''old man'', who he never saw again after the shocking one-time incident....
Read more on Celebrity Balla
 
Amanda Bynes released from psychiatric facility
Amanda Bynes has been released from a psychiatric treatment facility. The 'Easy A' actress was spotted walking around Sunset Strip, West Hollywood, last night (30.10.14), 19 days after she was admitted to the hospital...
Read more on Celebrity Balla
 
Lindsay Lohan sued for 60m
Lindsay Lohan is being sued for over $60 million. A website developer has filed a case against the 'Mean Girls' actress and her brother Michael in which he accused them of stealing one of his ideas. According to Fima...
Read more on Celebrity Balla
 
Russell Brand to give money away
Russell Brand plans to give away his future earnings. The 39-year-old star insists he ''doesn't need'' to make money for himself anymore so wants to use his fortune to help those in need. He told Vanity Fair magazine...
Read more on Celebrity Balla
 
Koji Uerhara Signs 2-Year, $18M Deal With Boston Red Sox
Ace Japanese closer Koji Uehara signed a two-year deal with the Boston Red Sox on Oct. 30.According to MLB.com's Ian Browne, Uehara's deal is worth $18 million:"Perhaps it was fitting that the Red Sox announced a two-...
Read more on Sport Balla
 
Finnish scientists identify new type of black hole
Helsinki, Oct 31 (IANS) Finnish researchers have discovered a new type of low-mass black hole, which is a bright celestial body that emits X-ray, the University of Turku has said. Researchers at the Finnish university...
Read more on Business Balla
 
Union Carbide ex-chief Warren Anderson is dead
Washington, Oct 31 (IANS) Warren Anderson, former chief executive officer of the Union Carbide Corporation, is dead, a media report said Friday. He was 92. His death revived memories of the 1984 Bhopal gas tragedy. He...
Read more on Business Balla
 
Himalayan Viagra fuels gold rush for local Tibetans
Washington, Oct 31 (IANS) Overwhelmed by people trying to find the prized medicinal fungus known as Himalayan Viagra, two isolated Tibetan communities have managed to implement a successful system for the sustainable...
Read more on Business Balla